Illustrative technology team collaborating

Better service
begins with people.

We bring AI and human expertise together so businesses and enterprises can engage their customers differently, to today’s highest standards. Thoughtfully built, globally operated, continuously improved. It starts with a kickoff at your place or ours, with people engaged from day one.

Get to know LUATEL
132+Countries we serve
49+Service languages
7Offices globally
500K+Minutes of conversation per day

Technology moves forward.
People give it purpose.

We are a technology company with customer service at our core. We develop, provide and operate solutions that connect artificial intelligence with human intelligence.

Founded in 2025, LUATEL brings technology, language expertise and service operations together across seven offices in Mannheim, Miami, Salvador, Bucharest, Mumbai, Istanbul and Vilnius. AI agents handle the everyday. People step in when expertise, context or personal attention is needed, with relevant information and conversation history carried into the handover.

Illustrative colleagues reviewing a service interaction
Human expertise in the service. Illustrative footage.

We build it.
We run it. We improve it.

A shared start

We implement with your team, share knowledge and build on the work you have already done.

People in the system

Human expertise is part of the operating model, from handling complex requests to analysing interactions.

Better with every insight

What our people learn informs the AI, the knowledge and the customer-service strategy.

Seven offices.
Connected worldwide.

Our offices connect technology, language expertise and customer-service operations.

Vision, mission
and values.

Our vision

Hear the smile in our voice. That promise guides how we connect technology with human care. A helpful interaction should feel attentive, clear and respectful, whether an AI agent responds or a person takes over.

Our vision is customer service in which automation and human intelligence develop together. AI brings availability and scale; people bring understanding, empathy and the experience to recognize what an individual situation needs. Super Intelligence is the integrated system that emerges from that collaboration.

Our mission

We develop, provide and operate technology that brings AI and human expertise into the same service journey. We follow changing communication habits while keeping customers’ needs and the practical requirements of our partners in view.

Together with our partners, we define channels, knowledge, workflows and escalation criteria around clear service goals. Human experts use interaction analysis to understand customer needs, refine automated journeys and improve the service strategy. NOVA connects these elements in operation; ongoing evaluation guides the next improvement.

Our values

We see our clients as partners. Their customers, priorities and service expectations guide the way we design and operate the service. Responsibilities and goals should be clear, and the value of our work should be understandable to the people who rely on it.

Respect applies equally to customers, partners and colleagues. We value accurate information, careful listening and accountable decisions. Our partners retain visibility into their service and its development; human expertise remains part of its operation and evaluation.

Being there matters.

Some things need more than attention. They need people who show up.

At LUATEL, our company and our colleagues regularly support social projects. We contribute where we can, often quietly, with respect for the people and communities involved.

We share this part of who we are to encourage awareness and participation. The focus belongs to the cause, and to what we can do together.

Quality, transparency
and responsibility.

Quality is planned, built and reviewed

Customers bring different expectations, languages and communication preferences to each interaction. Reliable service starts with understanding those needs and defining how a request should be resolved, when a person should take over and how quality will be assessed.

We combine project planning, flexible technology and specialist expertise. Shared service standards guide automated responses and human conversations, while language and cultural understanding help adapt the experience. Accuracy, appropriate tone and continuity across channels are reviewed through real interactions, not assumed from automation alone.

Transparency

Trust depends on understanding what happens, why it happens and who is responsible. We make service processes, the role of AI and the points of human involvement clear to our partners. Agreed goals and reporting provide a basis for reviewing the service together.

We identify where AI is involved and define how requests reach qualified people. Conversation reviews and service analytics help explain outcomes, identify limitations and agree changes. Transparency supports informed decisions about the next stage of the service.

Confidentiality and responsible AI

Customer information deserves careful handling. Personal data is processed for defined purposes under documented client instructions and the applicable data-processing agreement (GDPR Art. 28). Customer data is not used to train generative models; technology partners are contractually bound to the agreed handling of that data. Findings from service reviews inform knowledge, workflows and AI configuration within that framework.

Our approach includes encryption in transit and at rest, role-based access, logging, monitoring and regular reviews. Retention and deletion follow contractual and legal requirements. Transfers outside the European Economic Area require appropriate safeguards, including standard contractual clauses where applicable. Defined incident-response processes support timely coordination with clients: we report security incidents to our clients without delay and support them with any notification obligations.

AI involvement should be recognizable: we inform customers when they interact directly with AI, or where the law requires it. Qualified people remain responsible for review and intervention (human in the loop). Fairness, respect and traceability guide how we assess interactions. Human evaluation helps identify unsuitable responses and improve the service while keeping responsibility clear.

Visit the Trust Center ↗

Our company purpose.

The purpose of the company is the development, provision and operation of technological solutions for the comprehensive delivery of customer service by combining artificial intelligence (AI) and human intelligence (HI) into an integrated overall system (“Super Intelligence”). This combines the automated processing of customer requests with human judgment and expertise. It includes the technological integration of human contributions, as well as the development and application of methods that use insights from customer interactions and human evaluations to continuously optimize AI systems and their interaction with human intelligence.

This purpose defines LUATEL’s direction. LUATEL GmbH, Mannheim, founded 2025.

Better service in mind?
Let’s build it together.

Talk to sales ↗

The people behind
our approach.

Technology, operations, language and customer understanding. Different perspectives, one commitment to better service.

Alper Oezcan

Alper Oezcan

CEO

Nüket Kurulay

Nüket Kurulay

COO

Illustrative placeholder portrait for Frank Schleicher

Frank Schleicher

CFO

Illustrative portrait
Leonardo Santana

Leonardo Santana

CTO

Palmina Dacheva

Palmina Dacheva

Head of Compliance

Dilek Öz

Dilek Öz

Head of Customer Success

Frank Schleicher’s portrait is an illustrative placeholder pending his photograph.